The best med spa Facebook ads agencies for most practices are More Booked Consults, Med Spa Magic Marketing and Plastix Marketing.
Pick More Booked Consults if you want Meta ads sent to landing pages that are built and tested every month, at a published flat fee; Med Spa Magic Marketing if you want Meta ads with CRM follow-up on a 3-month minimum; and Plastix Marketing if you want Meta and Google ads inside an SEO-led growth plan.
Growth99, Studio 3 Marketing and The MedSpa Society also run Meta ads for med spas, and each fits a different kind of practice.
This list covers Facebook and Instagram ads only.
For agencies that run the whole marketing stack, see the best med spa marketing agencies.
Med spa Facebook ads agencies compared
As of September 2026, checked on each agency's own website.
| Agency | Best for | Sends ads to | Creative refresh | Marks up ad spend? | Published pricing | Minimum term |
|---|---|---|---|---|---|---|
| More Booked Consults | Meta ads to tested landing pages, flat fee | Landing pages it builds and A/B tests | 8–12 new static ads every month | No; you pay Meta directly | $3,000/mo + $2,500 setup | 3 months |
| Med Spa Magic Marketing | Meta ads plus CRM follow-up, short minimum | Not stated (its Meta scope lists "forms") | Quarterly, up to 3 variations per offer | Not stated; spend billed to you directly | Two by-application programs only | 3 months, then 30 days' notice |
| Plastix Marketing | Meta and Google inside an SEO-led plan | Ad-specific landing pages, A/B tested | Not published | "No hidden markups" | Not published | 6 or 12 months, then monthly |
| Growth99 | Ads plus CRM and software in one login | 1 to 6 landing pages by tier | Not published | Not published | Tier inclusions; prices on request | 1 year, auto-renews |
| Studio 3 Marketing | Large in-house creative team | Landing pages it manages | Not published | Not published | Not published | Not published |
| The MedSpa Society | New and pre-launch med spas | Not stated | Not published | Not published | Not published | Not published |
"Not published" or "not stated" means we couldn't find it on the agency's own site, not that it doesn't exist; ask for it in writing.
How we picked and ranked these agencies
We started from the med spa agencies on our broader list and kept the ones whose own sites say they run Facebook and Instagram ads for med spas.
All six do, so none were dropped.
The order reflects fit for a med spa that wants Meta ads to produce booked consults, weighted toward the four criteria below.
Aesthetics ad-policy know-how
Does the agency work mainly with aesthetic practices, where Meta's health and wellness rules, before-and-after limits and 18+ targeting apply to every ad?
Landing pages vs lead forms
Does it say where the ads send people, and does it build and test that page?
Creative refresh cadence
Does it publish how often new ads are made, so the campaign doesn't run the same creative for months?
Spend, pricing and reporting
Does it publish its fee, its minimum term and how it handles ad spend, and does it report on bookings rather than clicks?
Self-reported results below are the agency's own numbers, and we haven't audited them.
The 6 best med spa Facebook ads agencies
1. More Booked Consults: best for Meta ads sent to tested landing pages
More Booked Consults is a med spa and plastic surgery marketing agency focused on conversion (landing pages, CRO), local SEO and managed Meta ads.
It's run by Gabe Meierotto, who was LaserAway's in-house Director of CRO from 2018 to 2023, and its managed Meta ads run Facebook and Instagram campaigns for aesthetic practices only.
- Pricing (published): $3,000/month flat plus a $2,500 one-time setup covering tracking, the first landing page and the first batch of ads.
- Ad spend: paid by you directly to Meta, never marked up and never a percentage of spend, with a $3,000/month minimum.
- Creative: 8–12 fresh static image ads every month; static only, no video.
- Where the ads go: landing pages built for one offer, with one landing-page A/B test every month.
- Contract: 3-month minimum, with a plain-English monthly report.
- Proof: at LaserAway, Gabe's testing program took sitewide conversion from 3% to 11% across 2,600+ tested variations (documented in Intellimize's published case study; see results); those are his results in an in-house role, not agency client results.
- Not offered: Google Ads, website rebuilds, organic social posting, email and SMS, or CRM setup.
Best for: med spas that want Meta ads with fresh creative every month, sent to pages built to convert, at a price they can see before a sales call.
Hire someone else if you want Google Ads run too, video or reels production, or one agency to handle your CRM and lead follow-up.
2. Med Spa Magic Marketing: best for Meta ads with CRM follow-up on a short minimum
Med Spa Magic Marketing is based in Mt. Juliet, Tennessee, and says it has served med spas since 2012.
Its published terms describe Meta ads as part of a wider program that includes a HighLevel CRM with lead-nurture workflows.
- Meta ads scope (per its terms): up to 3 core new-patient offers, most chosen from its library of proven offers, with up to 3 creative variations per offer tested at a time.
- Creative: static image ads from its templates, or video you supply; ads and offers are refreshed quarterly.
- Pricing (partly published): its terms list two by-application programs that include Meta ads, $1,495/month after a $3,000 onboarding and $2,495/month after a $4,000 onboarding; main plan prices aren't public.
- Ad spend: billed directly to you, according to its terms.
- Contract (published): 3-month minimum, then 30 days' written notice.
- Reporting: monthly strategy calls or check-ins, with detailed reports quarterly.
Best for: small to mid-size med spas that want Meta ads and automated lead follow-up from one team, without a long commitment.
Hire someone else if you want new ad creative every month rather than quarterly, or mostly custom offers rather than ones picked from a library.
3. Plastix Marketing: best for Meta and Google ads inside an SEO-led growth plan
Plastix Marketing works with aesthetic practices and runs Facebook and Instagram ads alongside Google Search, native, display and geofencing ads.
Its ads page says it typically recommends paid ads for newer or smaller practices while SEO ramps up, then reduces ad spend as organic traffic grows.
- Where the ads go: "ad-specific pages built for conversion," which it says are A/B tested.
- Ad spend: its ads page promises "No hidden markups," with your ad budget and its management fees visible to you.
- Reporting: multi-touch attribution from first impression to booked procedure, according to its ads page.
- Pricing and contract: pricing not published; its terms set a 6- or 12-month initial term, then month-to-month with 30 days' notice, and an early-termination fee of 50% of the remaining retainer during the initial term.
- HIPAA: its terms say it signs a Business Associate Agreement before accessing systems that hold patient information.
Best for: aesthetic practices that want paid ads as one part of a longer SEO, content and CRM plan run by one team.
Hire someone else if you only want Meta ads and don't want a 6- or 12-month initial term.
Comparing Plastix with similar agencies? See the Plastix Marketing alternatives.
4. Growth99: best for ads plus CRM and practice software in one login
Growth99 is a software platform with done-for-you marketing for aesthetic and wellness practices, and its paid media tiers run Google Ads and Meta ads together.
- Tiers (published inclusions): Basic, Advanced and Premium Paid Media, managing up to $1,500, $3,500 or $8,000 a month in ad spend.
- Where the ads go: 1 branded, conversion-optimized landing page on Basic, 4 branded templates on Advanced, and 6 custom branded pages on Premium.
- Creative: 1 to 3 campaigns per platform by tier; Advanced lists 5 graphics or videos, and Premium lists a template library and custom videos.
- Pricing: every tier reads "Pricing available upon request."
- Contract (published): a one-year term that renews automatically unless either side gives 60 days' notice.
Best for: med spas that want ads, CRM, texting and review requests under one vendor and one login.
Hire someone else if you want a published price, a shorter term, or Meta ads without depending on a vendor's software.
Weighing Growth99 against other options? See the Growth99 alternatives.
5. Studio 3 Marketing: best for a large in-house creative team
Studio 3 Marketing was founded in 2011, lists its national HQ in Austin, Texas, and says it has 200+ in-house marketing professionals.
- Meta ads: describes itself as a Meta Business Partner that manages paid social campaigns "built to generate demand, not vanity likes."
- Creative and pages: says it handles everything in its ad management, "from ad design to the landing page experience," with its creative team in-house.
- Reporting: LeadLoop, its own lead-management software, which it says connects ad spend to revenue with dashboards by channel.
- Pricing and contract: not published.
- Proof (self-reported): Aurora Medical Spa, +199% web traffic in six months.
Best for: multi-location or fast-growing med spa brands that want Meta ads as part of a large full-service team covering brand, website, SEO and social.
Hire someone else if you want published pricing or only need Meta ads run.
Comparing Studio 3 with similar agencies? See the Studio 3 Marketing alternatives.
6. The MedSpa Society: best for new and pre-launch med spas
The MedSpa Society is a boutique agency led by founder Hillary Small, working with med spa, aesthetics, wellness and cash-pay practices.
- Meta ads: "Custom Meta and Google ad campaigns," with creative built around your brand rather than templates.
- Recommended spend (published): $1,000/month for Meta and $1,500/month for Google ads.
- Follow-up: Connect CRM, which it describes as a HIPAA compliant lead-management system with automated follow-up and missed-call text-back.
- Timing: typically live within three weeks of onboarding.
- Pricing and contract: not published.
Best for: new or pre-launch med spas that need a brand, website, ads and follow-up system built at the same time.
Hire someone else if you already have a brand and site and only want Meta ads managed.
What good Facebook ads management looks like for a med spa
Whichever agency you shortlist, check these six things before you sign.
Does it know Meta's rules for aesthetics ads?
Ads for cosmetic procedures must target people 18 and older, and before-and-after images are allowed only within Meta's current health and wellness standard.
Botox and other neuromodulators are prescription drugs, which brings extra restrictions on how the ad can name them.
Our guide to Meta's health and wellness ad restrictions covers the rules and the compliant workarounds.
Where does the click land?
The page behind the ad decides whether a click becomes a booked consult.
Meta instant lead form
- Never leaves the app, so more leads at a lower cost per lead
- Lower intent, so fewer of them book
- No page for you to test
Dedicated landing page
- One offer, one path, one form
- Fewer leads, usually more likely to book
- A page you can A/B test every month
The full trade-off is in Facebook lead forms vs landing pages.
How often is the creative refreshed?
The same ads shown to the same local audience for months tend to stop working.
Ask how many new ads you'll get and how often, then check that against the contract; our guide to med spa ad creative covers what to test.
Who holds the ad account and the ad spend?
The ad account should be in your name, and ad spend should be billed by Meta to you.
Ask whether the fee is flat or a percentage of spend, and whether any spend is marked up.
What does the report show?
Clicks and cost per lead are inputs; the outcome is booked consults.
Ask for a sample report, and see attribution and call tracking for how to connect leads to bookings.
Is the tracking safe for patient data?
Meta pixels on lead forms can send health information to Meta.
Read HIPAA and website tracking before any agency installs tracking on your site.
- Where exactly will the ads send people, and do you test that page?
- How many new ads will I get each month?
- Is the ad account in my name, and does Meta bill me directly?
- Is your fee flat, and do you mark up or take a percentage of ad spend?
- What is the minimum term, the notice period, and any early-termination fee?
- Can I see a sample report that ties leads to booked consults?
- How does your tracking avoid sending patient health data to Meta?
What does a med spa Facebook ads agency cost?
Most agencies on this list don't publish a price, so compare written quotes on the same four lines: management fee, setup, ad spend and minimum term.
More Booked Consults charges $3,000/month plus a $2,500 setup, with ad spend paid to Meta on top; the full terms are on the pricing page.
The med spa marketing cost guide breaks down what typical retainers cover.
Facebook ads, Google Ads or both?
In our experience, Google clicks for med spa searches are very expensive and Meta ads get med spas better results, which is why More Booked Consults runs Meta only.
The SEO vs Google Ads guide lays out that trade-off.
If you want both platforms run by one team, Med Spa Magic Marketing, Plastix, Growth99, Studio 3 and The MedSpa Society all list Google and Meta ads.
If more bookings from the traffic you already have is the bigger gap, start with CRO or local SEO before adding ad spend.
Frequently asked questions
What is the best Facebook ads agency for med spas?
It depends on what you need around the ads. For Meta ads sent to landing pages that are built and tested every month, at a published flat fee, More Booked Consults. For Meta ads plus CRM follow-up on a 3-month minimum, Med Spa Magic Marketing. For Meta and Google ads inside an SEO-led growth plan with A/B tested landing pages, Plastix Marketing. For ads plus practice software in one login, Growth99. For a large in-house creative team, Studio 3 Marketing. For a new or pre-launch med spa, The MedSpa Society.
How much does a med spa Facebook ads agency cost?
Most agencies don't publish prices. As of September 2026, More Booked Consults publishes $3,000/month flat plus a $2,500 one-time setup for managed Meta ads. Med Spa Magic Marketing's terms list two by-application programs that include Meta ads ($1,495/month after $3,000 onboarding, and $2,495/month after $4,000 onboarding) but not its main plan prices. Growth99 publishes tier inclusions with prices on request, and Plastix, Studio 3 and The MedSpa Society don't publish prices. Ad spend is paid on top of any management fee.
Do med spa Facebook ads agencies mark up ad spend?
Some agencies charge a percentage of spend or bill spend through their own account, so ask. More Booked Consults has ad spend paid by the practice directly to Meta, never marked up and never a percentage. Plastix's ads page says "No hidden markups" and that you'll know your ad budget and its management fees. Med Spa Magic Marketing's terms say ad spend is billed directly to you. Growth99, Studio 3 and The MedSpa Society don't publish their fee structure, so get it in writing.
How much should a med spa spend on Facebook ads?
There isn't one right number, and it depends on your market and offer. Published figures vary: The MedSpa Society recommends $1,000/month for Meta ads, Growth99's paid media tiers manage up to $1,500, $3,500 or $8,000 a month, and More Booked Consults requires at least $3,000/month in Meta ad spend, paid directly to Meta. Set a budget you can hold for at least three months so the ads and landing pages have time to be tested.
What contract terms do med spa Facebook ads agencies use?
As of September 2026: More Booked Consults, 3-month minimum on managed ads. Med Spa Magic Marketing, 3-month minimum, then 30 days' written notice. Plastix Marketing, a 6- or 12-month initial term, then month-to-month with 30 days' notice. Growth99, a one-year term that renews automatically unless either side gives 60 days' notice. Studio 3 Marketing and The MedSpa Society don't publish terms. Make sure the Meta ad account stays in your name whichever you pick.
Should med spa Facebook ads go to a landing page or a lead form?
Meta's instant lead forms usually produce more leads at a lower cost per lead, but those leads are lower intent because they never left the app. A dedicated landing page usually produces fewer leads that are more likely to book. Judge the two by cost per booked consult, not cost per lead. Ask any agency which one it uses and whether it tests the page.
Can med spas use before-and-after photos in Facebook ads?
Under Meta's current health and wellness ad standard, ads for cosmetic procedures can depict a before-and-after transformation if they target people 18 and older and contain no statements of inferiority about appearance. Meta has revised this rule more than once, so check the current policy before launch and get written patient consent for every photo.
Is a Facebook ads agency or a Google Ads agency better for a med spa?
In our experience, Google clicks for med spa searches are very expensive and Meta ads get med spas better results, which is why More Booked Consults runs Meta only. That's an opinion from our work, not a rule. If you want Google Ads run as well, Med Spa Magic Marketing, Plastix, Growth99, Studio 3 and The MedSpa Society all list Google and Meta ads.